THE JOURNEY

NESCAFÉ GET STARTED 2014 was epic, to say the least. Countless numbers of young people like you told us their dreams as we toured 8 African countries with our iconic NESCAFÉ truck. After receiving fans’ votes, shortlisting and assessing by our judges, a winner finally emerged. This young man’s dream is such a timely one that has the potential to transform the power sector in Nigeria and beyond. NESCAFÉ is helping him realize his dream. Watch this video and learn more about Muazu Adamu, our NESCAFÉ GET STARTED 2014 winner from Nigeria, and why his innovation – a power optimizer – has the potential to light up many lives from now on.